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Ceres Transport - Goldstar Transportation

- 10:55 PM

Turners (Soham) Ltd announces purchase of Goldstar Transport ...
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Ceres Transport, Incorporated is a bus company under the umbrella of Yanson Group of Bus Companies (YGBC). It is based in Batangas City. It operates bus transport services in Batangas and Metro Manila, using the Strong Republic Nautical Highway.


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History

In 2007, Ceres Liner's Iloilo base pioneered travel between Iloilo City and Metro Manila through the Western Nautical Highway. Proving to be profitable, Yanson Group expanded its Metro Manila operations and established Ceres Transport in 2009, being based in Batangas City. It enabled bus services encompassing Cubao, Batangas City, Mindoro, Aklan, Antique and Iloilo.

In 2012, it bought out a franchise of Gold Star Bus Company and allowed it to operate its Batangas-Cubao and Batangas-Alabang routes. Later on, Yanson Group decided to create on its own subsidiary as Gold Star Bus Transport Incorporated, making it apart from the Ceres Transport Inc.


Turners (Soham) Ltd announces purchase of Goldstar Transport ...
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Branding

Ceres Transport was once a brand under Vallacar Transit Incorporated. The "transport" branding once used to distinguish the Luzon-bound and those Ceres Liner buses at their former main base in Iloilo. Although Yanson Group had a practice to their bus branding such as "Liner" and "Tours" to differentiate their ordinary and air-conditioned buses, Ceres Transport does not have ordinary buses since it didn't click to Luzon market.

When Ceres Transport formed it own subsidiary and had its base in Batangas City, Yanson Group retained the Ceres Transport brand.


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Base

Their subsidiaries are sub-divided by bases. These are based on their area of their operation, and their base number shall be the prefix number for their bus fleets. Yanson Group started this practice in 2005 after they bought out Lilian Express Inc., and felt that re-organizing their company is needed.

There are only one base for Ceres Transport:


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Bus Routes

  • Batangas City - Cubao via EDSA or C-5 Road ACTEX (now under Gold Star)
  • Batangas City - Alabang via Turbina or ACTEX (now under Gold Star)
  • Batangas City - Buendia/Lawton via ACTEX
  • Pasay/Cubao - Iloilo City via EDSA or C-5 Road
  • Pasay/Cubao - Iloilo City via Central Iloilo
  • Pasay/Cubao - Iloilo City via Antique
  • Pasay/Cubao - Sara via Alabang
  • Pasay/Cubao - Estancia via Alabang
  • Cubao - Kalibo via Central Iloilo
  • Cubao - Bacolod City via Iloilo City
  • Cubao - Dumaguete City via Bacolod City, Negros Occidental and Kabankalan City, Negros Occidental via Iloilo City

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Fleet

Ceres Transport has several units from Chinese brand buses. Some of their fleets are also provided by their parent company's coach building division, Vallacar Transit Incorporated - Transport Engineering and Bus Body Assembly Plant (VTI-TEBBAP).

  • Yanson ViKing
  • Yanson Legacy
  • Yutong ZK6127H
  • King Long XMQ6126Y
  • King Long XMQ6119T

Source of the article : Wikipedia



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